Portal de Caravaca de la Cruz
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| And that the usual opening hours be restored as soon as possible | From the Department of Commerce and Hospitality, a calendar of initiatives has been planned to help encourage local purchases, previously discussed with the sector in a telematic meeting in which 40 merchants from Caracas have participated The City Council will launch from March a second edition of the direct discounts 'Bonolatidos', doubling the budget allocation from 30,000 to 60,000 euros, with the putting into circulation of 6,000 vouchers in the shops that adhere In October, this measure will be reactivated again, which was so well accepted by merchants and customers, with another 20,000 euros, in this case with a subsidy obtained through the Directorate General of Commerce of the Region of Murcia To improve the image of the Cartagena and Juan Carlos I shopping streets, an investment of 46,000 euros will be made, an action also co-financed by the General Directorate of Commerce In addition, other initiatives have been planned, such as the campaign 'Buying in local shops has a prize' or the outlet fair in the establishments themselves Among the contacts that have been maintained periodically since the start of the pandemic, the Caravaca de la Cruz City Council convened the commerce sector again in a telematic meeting in which 40 owners of establishments participated to address the current situation, proposals for collaboration and claims to the state and regional administrations with the competences in the matter.
"The City Council and the commerce and hospitality sectors are in the same boat with unity of action and criteria.
They nourish the towns with life, generate employment and economic activity.
If they do well, Caravaca de la Cruz ", highlighted the mayor, José Francisco García, who has once again highlighted" the imperative need for a rescue or contingency plan by the governments of Spain and the Region of Murcia to the retail trade, as already it was approved unanimously in plenary and has been formally transferred to the corresponding bodies ".
He also stated that "the state of alarm has left many economic sectors completely defenseless, which is even leading to the closure of businesses", but he also wanted to send a message of "hope, encouragement and optimism for the people of Caravaca, which must choose more than ever to consume, each within their means, in the municipality, betting on the circular or proximity economy ".
José Francisco García has also defended that the time restrictions for small businesses should be lifted as soon as possible and this has been communicated to the competent authorities.
"We are all aware that saving lives, taking care of health and reducing hospital pressure is the priority, but we consider that they are safe places where we act responsibly.
We defend that maintaining this measure over time does not add too much to the control of the pandemic, with an incidence in the municipality of Caravaca that has dropped to approximately one third in recent weeks, meeting the criteria initially established ", he said.
The mayor has recognized "the effort and complexity of the decision-making of the Regional Committee of Covid-19 and how the autonomous communities try to stop practically alone and within their powers the advance of a pandemic with the measures that are within their reach within a situation of total national emergency ".
However, he pointed out, "we must seek a responsible balance between the economy and health because hundreds of families also depend on it." New battery of municipal support initiatives The Councilor for Commerce and Hospitality, Ana Belén Martínez, has stated that, despite the fact that the municipalities have very limited powers and resources, "from the Government team we are concerned and concerned about the difficult situation and, as we did in 2020, we have already planned an initial calendar of measures agreed with the sector ".
"The initiatives are intended to help, not to solve, the dimensions of this crisis that requires no public administration to put itself in profile." Among the measures announced in the telematic meeting with the sector, the second edition of direct aid to the sector 'Bonolatidos' stands out, which double its municipal budget allocation from 30,000 euros in 2020 to 60,000 euros in 2021.
Starting next March, 6,000 discount bonds worth 10 euros will be put into circulation, accumulative up to a maximum of 30 euros.
"In October this measure will be reactivated again, which was so well accepted before Christmas by both merchants and customers, with another 20,000 euros, in this case with a subsidy obtained through the General Directorate of Commerce of the Region from Murcia ", Ana Belén Martínez has advanced.
In June the campaign 'Buying in local shops has a prize' will be carried out, with the raffle of exchangeable vouchers worth 500, 300 and 200 euros to be spent in participating establishments.
For September, the organization and promotion of the Outlet Fair has been planned in the stores themselves, which will include the raffle of a gift voucher worth 500 euros among customers.
On the other hand, actions have also been projected to improve the commercial image in spaces such as Juan Carlos I and Cartagena streets, with an investment of more than 45,000 euros by the General Directorate of Commerce of the Region of Murcia and the City Council of Caravaca.
Another of the issues announced during the appearance has been the elimination of the tax for occupation of public roads to the hotel and catering establishments throughout the year 2021, which normally means 50,000 euros for the municipal coffers.
This measure regarding the Treasury has already been put into effect since the activation of the state of alarm in March of last year.
The councilor has also declared that the City Council will collaborate organizationally and with financial contribution in those initiatives promoted by the Associated Trade of Caravaca and HosteCruz.
The most immediate are those scheduled for February 14, on the occasion of Valentine's Day, and those of March with 'Father's Day'.
"The planning of support measures will be adapted and may vary depending on the evolution of the pandemic and what the merchants and hoteliers themselves transmit in the periodic contacts that we are maintaining to work hand in hand," said the responsible councilor.
of the area.
Finally, the Department of Commerce and Hospitality has recalled that for any questions, hoteliers, merchants, as well as the self-employed or companies from other sectors, have at their disposal the Department of Local Development of the Caravaca de la Cruz City Council, with the that can be contacted through the mail: Comercio@caravacadelacruz.es and by calling 968 701 003 and 678 760 467 function { ;(, , {});}
Source: Ayuntamiento de Caravaca de la Cruz
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