Portal de Caravaca de la Cruz
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The Municipal Center of Employment and Training of Caravaca de la Cruz hosted the presentation of the project 'Free Trade Zones', which seeks to boost economic development and local employment, identifying entrepreneurship and business opportunities linked to the municipality as a destination for Religious tourism.
The project "Free Trade Zones" is being implemented experimentally in four municipalities of the Region and the objective is to attract new investments, taking advantage of the strengths of each destination.
The study carried out by the Institute of Promotion of the Region of Murcia, with the support of the City Council of Caravaca de la Cruz, indicates 26 investment opportunities and creation of new jobs, as well as the generation of synergies between companies in the area , In areas such as religious, cultural and sports tourism, gastronomy and catering, handicrafts, organic farming, footwear and new technologies.
In order to stimulate the creation of a specialized business fabric, the "Free Trade Zones" program aims to make available to entrepreneurs and entrepreneurs fiscal aids and incentives, such as reductions in taxes on economic activities or taxes on real estate, start-up grants Of economic activities or aids for the location and purchase of land.
The City Council of Caravaca and the INFO also include the aid plan, advice and training on the different sources of funding available to them, accompaniment throughout the application process of these grants or a detailed information on European projects in which they can take part.
In this sense, the plan places special emphasis on the training of entrepreneurs and entrepreneurs, with training workshops of a practical nature and constant and personalized advice on the part of the organizations that integrate the regional entrepreneurial ecosystem, such as the European centers of enterprise and innovation Of Murcia and Cartagena (Ceeim and Ceeic), the Association of Young Entrepreneurs, as well as own Town Hall and INFO.
In addition to in Caravaca de la Cruz, the project 'Zonas Francas de Empreendimiento' is being implemented experimentally in three other locations in the Region.
It is, in particular, San Javier, where you are working in a nautical leisure area;
The Union, where they intend to take advantage of the potential of its long mining and Flemish tradition, and Cartagena, whose coast offers conditions for diving practice that have wide recognition at national and international level.
Which is being implemented experimentally in four municipalities of the Region, aims to boost economic development and local employment, as well as attract new productive investments to the Region.
For this, the idea is to identify those economic sectors, activities or natural resources in which the municipalities have a special strength to later promote the creation and consolidation of companies and new specialized business models that can take advantage of that potential
A study prepared by the Institute of Promotion of the Region within the project Free Zones of Entrepreneurship detects and details up to 26 sites of enterprise derived from the celebration of the Jubilee Year of Caravaca.
The report, entitled 'Business models: Caravaca Jubilar', is part of the Info Municipal Entrepreneurship initiative, which identifies business opportunities and the creation of new jobs, as well as the generation of synergies between companies in the area. Areas such as religious, cultural and sports tourism, gastronomy and catering, handicrafts, organic farming, footwear and new technologies.
The director of the Info, Joaquín Gómez, presented today this study together with the mayor of Caravaca, Jose Moreno.
"The project of the Free Trade Zones, which is being implemented experimentally in four municipalities of the Region, aims to boost economic development and local employment, as well as attract new productive investments to the Region. Idea is to identify those economic sectors, activities or natural resources in which the municipalities have a special strength to later promote the creation and consolidation of companies and new specialized business models that can take advantage of this potential, "said Joaquín Gómez.
In the case of Caravaca, the study identifies up to 26 entrepreneurial niches with growth opportunities grouped in different economic areas.
Thus, linked to the Pilgrim's Way stands out the possibility of creating a bicycle rental company, an equestrian center or a shop oriented towards tourism and risk and adventure sports.
In the gastronomic field, the report highlights the opportunity of this celebration to develop a thematic gastronomic offer with local products and proposes the creation along this path of innovative spaces such as 'vagonfoods', old train cars converted into restaurants and In which also materials and products of aid to the pilgrims are commercialized.
It also highlights the proposal to design a multimedia application that allows pilgrims to obtain information, both cultural and historical or practical, on the route, as well as simply obtain the digital passport of the pilgrim.
This application, in addition, would allow to analyze the decisions and to know their tastes and needs, information that could be used to improve their experience through offers, plans or customized packages.
As for the business models linked to religious and cultural tourism, some proposals are proposed as an active tourism, cultural and religious agency, a school farm, a youth hostel, a camp for the elderly or a forest services company.
Linked to one of the strategic sectors of Caravaca and the north-western region of the country, the shoe industry proposes the creation of a training and shoe design center or repair, trimming and stamping shops, as well as pointing out the need to put in Training-oriented training cycles, design or patronage.
In addition, the study points out the potential of organic farming, with the creation of ecological orchards and egg production farms following natural processes or cultivation of ecological fungi;
Of handicraft, with thematic lines centered on the image of the Caravaca Cross and the iconography of the Jubilee Year and the Pilgrim's Way, as well as other more conventional business models that can be associated with this new business fabric to generate new synergies , Such as educational centers and academies, children's leisure parks or multi-service management companies.
Tax incentives and incentives to boost the business fabric
Source: Ayuntamiento de Caravaca de la Cruz
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