Caravaca de la Cruz has had a major presence at the International Tourism Fair of Madrid (FITUR) 2015, which closed in the afternoon yesterday with a record participation, register after 225,000 visitors, professionals and the general public.
From City of Caravaca de la Cruz emphasize that FITUR 2015 has resulted in very positive results, as it has enabled a major promotion of the municipality as a destination for religious and cultural tourism, giving special prominence to Camino de la Vera Cruz, as main route of pilgrimage to the city, and cultural tourist route "Traces of Teresa" promoted by the 17 "Cities Sisters" on the occasion of the V Centenary of the Birth of St. Teresa.
On the day on Thursday Caravaca de la Cruz participated in an event organized Ministry of Tourism and Turespaña to present the international promotion that will be developed during 2015 to mark the V Centenario and "Traces of Teresa" route .
The Plan provides for the conclusion drawn from professional conferences, meetings and press trips and familiarization, besides attending religious tourism fairs.
The incorporation of 7 companies as operators of "Footprints Teresa" route, which are Nautalia, Viajes El Corte Ingles, Itinera Tours, Tours Verona, Hastiala Travel, Travel Masters and Incoming Pegasus Premium Pegatur was announced.
On Friday morning product presentation "Traces of Teresa" to the directors of 36 tourist offices in Spain was held abroad.
During the presentation, the objectives that "Traces of Teresa" was created to enhance the knowledge of the figure of Teresa of Jesus, create tourist, cultural and pilgrimage routes were exposed;
and the dissemination and national and international promotion.
Finally, during the weekend, when the fair was open to the general public, the festivities of the Blessed and Vera Cruz charged prominence in the stand of the Region of Murcia.
In addition to widespread promotional material, a enjaezamiento of the Wine Horses and logo and commemorative poster of his candidacy for Intangible Cultural Heritage of Humanity by UNESCO was exposed, creating great excitement among the thousands of fairgoers .
Source: Ayuntamiento de Caravaca de la Cruz